Brand is classified as a marketing-related intangible asset and there are a number of methods to determine the value of a brand. Our valuation method is primarily based on the Royalty Relief Method (RRM). RRM is the most commonly used method when it comes to Brand Valuation. Furthermore, FAVI is capable of applying other methods to determine your brand value based on your specific purpose of valuation.
Our methods take into account the following analyses:
Follow international standard, our brand valuation process fulfills the following general requirements